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TV On Demand

VIDEO ON DEMANDDetailsCPMDetail
Ad selector - Run of Network15" TVC$170Will incur development fee
Ad selector - Targeted15" TVC$220Will incur development fee
Flyover + Pause - TargetedCreative is displayed after show start & when pause is actioned$120Will incur development fee
Mid-Stream Ad Break - Run of Network15" TVC$100 
Mid-Stream Ad Break - Run of Network30" TVC$110 
Mid-Stream Ad Break - Run of Network45" TVC$155 
Mid-Stream Ad Break - Run of Network60" TVC$185 
Mid-Stream Ad Break - Targeted15" TVC$125 
Mid-Stream Ad Break - Targeted30" TVC$150 
Mid-Stream Ad Break - Targeted45" TVC$175 
Mid-Stream Ad Break - Targeted60" TVC$200 
Pre + mid 15" - Targetedadbreak 1$160 
Pre + mid 30" - Targetedadbreak 1$185 
Pre + mid 15" - Run of Networkadbreak 1$130 
Pre + mid 30" - Run of Networkadbreak 1$145 
Pause on Demand - Run of NetworkCreative is displayed when pause is actioned$85Will incur development fee
Pause on Demand - TargetedCreative is displayed when pause is actioned$110Will incur development fee
Show sponsorship billboard5" or 10" TVC$120 
3NEWS 15" pre-roll & bannerCPMest. Streams (per week)est. Viewers (per week)
3News - Run of Site$70300,000 190,000
Sport$80150,000 100,000
Entertainment$8020,400 14,000
NZ News$8038,000 26,000
World$8022,000 15,000
Politics$804,000 2,800
Business$801,9001,170
Lifestyle$805,0002,000
Technology$801,400 900
Weather$80380250
Programme - Campbell Live$8023,80015,000
Programme - 60 Minutes (local NZ stories only)$80680481
Programme - Nightline$80530300
Live Stream - 3news Live Stream$807,0003,000
VIDEO ON DEMAND 15” pre-roll - 30” post-roll & banCPMest. Streams (per week)est. Viewers (per week)
The Edge - Run of Site$8020,0009000
Mai FM - Run of Site$805,0002,000
The Rock - Run of Site$804,4003,000
George FM - Run of Site$804,0002,000
RadioLIVE - Run of Site$802,0001,000
MORE FM - Run of Site$801,0001,000

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Display

DISPLAYAd TypeCPMest. Impressions (per week)est. Browsers (per week)
Run of NetworkBanner, island and super island (+30% to ad rate)$123,858,000640,000
3News - Run of site $15926,000280,000
Sport $15233,00083,000
VideoIsland only$15200,000108,000
NZ News (formerly National) $15141,00059,000
Entertainment $15133,00065,000
World $1559,00031,000
Politics $1546,00018,000
Campbell Live $1542,00020,000
Business $1518,0009,000
Environment & Science $1516,0009,000
Technology $1512,0007,000
Lifestyle $158,0005,000
Weather $153,0002,000
iWitness $152,0002,000
Nightline $151,0001,000
Firstline $151,000400
Sports Tonight $151,000400
60 Minutes $15500400
TV3Island only (inc. homepage)$20615,000120,000
TV3Banner - excl homepage$20510,00062,000
TV3 OnDemandIsland - every page$20320,00080,000
TV3 OnDemandBanner - homepage only$20135,000110,000
The Edge $20350,00071,000
The Rock $20250,00040,000
FOURIsland only (inc. homepage)$20166,00028,000
FOURBanner - excl homepage$20147,00019,000
FOUR OnDemandIsland - every page$20163,00027,000
FOUR OnDemandBanner - homepage only$2019,0008,000
FOUR Kids $2024,0003,000
Under The RadarLarge banner 940 x 200 and island only$2083,00015,000
MORE FMRegional opportunities available too$2075,00015,000
Mai FM $2074,00012,000
George FM $20440009,000
RadioLIVE $2051,00013,000
The BreezePlus skyscraper$2039,0007,000
The Sound $2033,0006,000
Kiwi FMPlus skyscraper$203,0001,000
LiveSPORTBanner & skyscraper only$203,0001,000
NZ SportPlus skyscraper$202,0001,000
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Studio TXTs

STUDIO TXTsest. Texts (per month)$ Rate (per month)est. Texts (per week)$ Rate (per week)
50 character bounce back, directly back to the users phone    
The Edge10,000$4,0002,500$1,250
George FM7,000$2,8001,750$875
The Rock7,500$3,0081,880 $940
MORE FM - all markets12,000 $4,8003,000$1,500
MORE FM - Auckland & Northland6,000 $2,4001,500 $750
MORE FM - Canterbury, Nelson & Marlborough6,000 $2,4001,500 $750
MORE FM - Other regions (available upon request)    
Mai FM - National1,750 $704440$220
Mai FM - Auckland1,250$496310 $155
RadioLIVE2,000$800500$250
The Breeze600$240150 $75
Kiwi FM40 $3010$5
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TXT Integration

TXT IntegrationTXT $ Rate (per mth)MMS $ Rate (per mth)
TV National – FOUR or TV3$1,000$2,000
Radio National$1,000 $2,000
Radio – One region: Auckland, Wellington, Waikato, Dunedin or Christchurch$500 $1,000
Radio – One region: all other regions$250 $500
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TXT 520

TXT 520$Rate (per mth)$Rate (per year)
TXT 520 (Radio brands) without MMS: Keyword of choice (subject to availability) & 160 character bounce back. TV $POA$250 (p/keyword per mth)$2,500 (p/keyword per year)
TXT 520 (Radio brands) with MMS: video, audio, image media bounce back to supported handsets. TV $POA$500 (p/keyword per mth$5,000 (p/keyword per year)
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SMARTPHONES

AppsAd UnitDetailCPMEst. Imressions (per week)
3News Mobile AppMini Banner320 x 50$20338,000
 Video Player Advert480 x 276$8020,000
The Edge Mobile AppMini Banner320 x 50$20350,000
 Interactive Takeover - Popup320 x 480 or 300 x 250$8020,000
 Video on Demand - Pre-roll15" pre-roll (MP4)$803300
 Radio Listen LIVE Online15" audio pre-roll (MP3)$5025,000
The Rock Mobile AppMini Banner320 x 50$20200,000
 Interactive Takeover - Popup320 x 480 or 300 x 250$8011,000
 Video on Demand - Pre-roll15" pre-roll (MP4)$802,000
 Radio Listen LIVE Online15" audio pre-roll (MP3)$5015,000
Mai FM Mobile AppMini Banner320 x 50$2084,000
 Interactive Takeover - Popup320 x 480 or 300 x 250$804,200
 Radio Listen LIVE Online15" audio pre-roll (MP3)$5021,000
The Sound Mobile AppMini Banner320 x 50$209,800
 Interactive Takeover - Popup320 x 480 or 300 x 250$802,100
 Video on Demand - Pre-roll15" pre-roll (MP4)$80tbc
 Radio Listen LIVE Online15" audio pre-roll (MP3)$502,100
More FM Mobile AppMini Banner320 x 50$2018,000
 Interactive Takeover - Popup320 x 480 or 300 x 250$801,000
 Video on Demand - Pre-roll15" pre-roll (MP4)$80 
 Radio Listen LIVE Online15" audio pre-roll (MP3)$502,600
George FM Mobile AppMini Banner320 x 50$2011,000
 Interactive Takeover - Popup320 x 480 or 300 x 250$801100
 Video on Demand - Pre-roll15" pre-roll (MP4)$80 
 Radio Listen LIVE Online15" audio pre-roll (MP3)$506600
Mai FM Mobile AppVideo on Demand - Pre-roll15" pre-roll (MP4) 801000
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iPAD

iPADDetailCPMest. Impressions (per week)
3News iPad - mini island240 x 200 px - we can convert your video to play inside this ad unit ($POA)$2090,000
3News iPad - pop up700 x 400 px - we can convert your video to play inside this ad unit ($POA)$803,500
3News iPad - video player popup700 x 400 px (JPG, GIF or Animated GIF)$5010,000
3News iPad - weather mini banner320 x 50 px$20800
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E-letters

eLETTERSIssue DayDetailCPMDatabase (updated weekly)
The Edge - 300 x 250MondayFull database only$20105,000
FOUR - 300 x 250Thursday, fortnightlyFull database only$2069,900
The Rock - 300 x 250Monthly - issue day may varyFull database only$2066,000
MORE FM - 300 x 250Wednesday, weekly, NationalFull database only$2052,000
MORE FM - 300 x 250Wednesday, weekly, Auckland onlyFull database only$2014,000
Mai FM - 300 x 250Wednesday, fortnightlyFull database only$2045,000
TV3 - 300 x 250Monthly (first full week of month - Thurs)Full database only$2041,500
Under The Radar - News - 300 x 250Fortnightly - approx 1st and 15th of monthFull database only$2031,900
Under The Radar - Gigs - 300 x 250TuesdayFull database only$2021,400
3News - 300 x 250Monday to Friday - one advertiser per weekFull database only$2030,500
The Breeze - 300 x 250Thursday, weekly, NationalFull database only$2021,200
The Breeze - 300x250Thursday, weekly, Auckland onlyFull database only$203,250
The Breeze - 300x250Thursday, weekly, Christchurch onlyFull database only$203,500
The Sound - 300 x 250Monthly - issue day may varyFull database only$2014,000
George FM - 300 x 250ThursdayFull database only$208,400
Content in eLetter (all brands)By negotiation with Account ManagerFull database only$35as above for brand
Solus eLetter (all brands)By negotiation with Account ManagerFull database only$50as above for brand
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Radio - Listen Online

RADIO LISTEN LIVE ONLINE15" audio prerollCPMest. Streams (per week)
The EdgeStudio webcam, listen online, message studio, island$5025,000
RadioLIVE (includes LiveSPORT)Listen online, latest news bulletin, in-player banner$5016,000
MaiFMListen online, island$5016,000
George FMLatest news, latest tracks, message studio, listen online, island$5011,000
The RockStudio webcam, listen online, chat, island$504,400
MORE FMRegional options available, chat, island$503,500
The BreezeRegional options available, in-player banner$503,500
The SoundListen online, island$503,000
KiwiFMListen online, in-player banner$501,300
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Premium Products

PriceName
POAPopup Takeover
POAExpanding Header
POAPage Slide
POABackgrounds
POASide Expansion
POASite Shake
POAPush Down
POASide Ads
POAAnimated Overlays

Additional Fees


ADDITIONAL FEESAd Rate
Super Island - 300 x 600+30% to ad rate
Expandable Banner or Island+20% to ad rate
Expandable Super Island+40% to ad rate
Polite Banner or Island+10% to ad rate
Time/Day Specific+25% to ad rate
Targeting (Gender, Age, Region)+25% to ad rate (rate is compounding for more than one targeting option)

For technical queries and submission of creative, please send through to the team at: PHenning@mediaworks.co.nz | HRazavi@mediaworks.co.nz