We support community-based charities by giving $1.65million of our media resources each year to support their causes. Undertaken at a community level in our 22 regional markets, this programme is predominantly led by local MediaWorks radio stations. 

Community Support recipients receive a tailored media plan that includes:

  • A radio and digital advertising campaign
  • Creation of radio spots, promos and trailers
  • Bespoke editorial content
  • On-the-street activation with local talent involvement

If you have a community project with a clear call-to-action, whether that be raising awareness of funds from the public, then we would love to hear from you. Please email Sarah Cotter and include:

  • A brief overview of your charity
  • An overview of the campaign you'd like our support for
  • The dates of your activity
  • The region/s that you would like to engage with this campaign


Our vision is that every child and young person in new Zealand has the chance to reach their full potential. We work very closely with a number of national charities for a minimum of one year, developing strategies and campaigns that inform and influence, raise mass awareness and funds for some of the issues and the great initiatives that address them. These partnerships result in significant positive impact for the kids that need it most. 

We believe that every child has a set of needs that have to be met so that they can shine. They are:

  • Being physically safe
  • Being physically well
  • Being emotionally well
  • Having strong self-belief
  • Having positive relationships
  • Having essential skills
  • Being positively empowered

We partner with orgnasiations who tackle these needs head on, in turn strengthening futures for the next generation. 

Our National Charity Partners receive a one-year* partnership package that includes:

  • 100 hours of MediaWorks resource for campaign development, production and management
  • Strategy for achieving objectives 
  • In-house campaign creative, for example creation of TV and radio commercials and digital content 
  • Tailored editorial content
  • A media plan using the optimal mix of MediaWorks’ TV, radio and digital channels
  • MediaWorks volunteers to help with skilled and unskilled tasks

*Partnerships are undertaken for a minimum of one year, and may be renewed.

Applications for our National Charity Partnership Programme are open, APPLY NOW. For more information please contact Sarah Cotter.