The Audio & Youtube Combo

The Audio & Youtube Combo

Welcome to MediaWorks takeaways. Where we bring you the freshest, tastiest content from events, insights and more. 

This takeaways topic looks into the not so traditional, but surprisingly juicy pairing, between local Audio and YouTube. Studies show that by incorporating local audio into your video campaign you can supersize your results! 


  • Deliver Scale

    Radio reaches twice the potential audience in a week than Youtube alone

    Extend influence across the day

    Prime your audience throughout the day with audio continue this connection by shifting to video in the evenings when audiences naturally switch channels 


  • Generate daily deep engagement

    Audiences spend over 2.5hrs listening to MediaWorks channels every day and an average of 1hr 38mins on video 

    Click here to read our full takeaways on this delicious combo!